Every business can use digital marketing effectively and find clients. Why you need a digital marketing strategy.

What metrics can you measure to gauge your LinkedIn engagement? | Important LinkedIn metrics to track

A surefire way to develop brand recognition on social media is using a consistent brand voice

Feeling overwhelmed by your social media efforts? Here's how to wrangle your social media to make it work for you.

The brand story of Sam Says comes to life on a mountain top while Sam was trekking through Machu Picchu. Here’s the Sam Says story.

Simplify your social media efforts using these top 5 favourite social media tools.

If you’ve been wondering if/why you should outsource to a social media manager, here’s what we do.

Here's how to schedule your social media posts to free up your time for real interaction with your audience.

Is your email marketing campaign considered spam? You may be doing small things that send your email to spam folders. Here's why.

Building your brand is more than just having a great product and people who want to buy it. Any great business should also have a unified style that’s echoed in every facet of their brand. This not only gives off a sense of professionalism but will also make it easier for customers to identify the brand. With the right tools, building your brand’s identity can be a simple process.

You don't need to build an empire to have a successful small business. Small business marketing works. Here's why.

What's hot and what's not when it comes to social media reporting and audience engagement metrics on your social channels.

If you're only relying on vanity metrics to judge your social media success, you're not really getting the big picture. Here's why.

Do you avoid social media as you’re unsure of how to separate your personal and business profile? Here’s how to keep your branding boundaries clear.

Posting is only the start when it comes to your social media strategy. Here’s why engagement is a must and how to approach it on your social media channels.

One of the best ways to build trust with your audience is to educate them through your marketing efforts. Start sharing your knowledge and watch the trust develop.

If you’ve been wondering what are the best social media platforms of 2020, Social Media Manager Sam of Sam Says reveals what’s hot right now.

Did you know that every time you send an email, you’re likely to get at least one unsubscribe? Here’s how to avoid mass unsubscribes and enhance your email marketing efforts.

You might be wondering how Reels differ from Instagram Stories, Lives and IGTV? Are Reels something you should be using for your business? And if so, what type of content should I be using them for? I answer all these questions and more for you here.

People don’t know what they don’t know. That’s why you need to educate your audience in your marketing tactics. Here’s how.